Store Analytics

Danielle Fewings

Posted on April 10 2021

Are you reviewing the analytics on your website?! How do you know if your website is performing well?
Here are some benchmarks to review:
  • Monthly sessions: this tells you how many people visited your site
  • Device type: mobile vs desktop
  • Average order value: on average, how much are people spending?
  • Conversion rate: how many people visit your store and convert to a purchase
  • Cart abandonment rate: how many people add to cart then drop from cart
    Another pro tip I wanted to share is to enable social login. If I have to create an account on a website, but the option to login with Facebook doesn't exist, I'm outta there!
    Check out your analytics and report back!

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